- This event has passed.
PR on the Pod
May 16 @ 7:30 am - 9:00 am
Has your organization considered entering the world of podcasting? As companies turn to new media to connect with their audience, many have found podcasting to be an effective public relations and marketing channel.
Joe and Chad McLeod (yes, they are brothers) will discuss their journey into podcasting and what they’ve found to be successful. They are owners of McLeod Communications, a boutique public relations firm based in Lakeland, and host PR & Politics, a podcast that covers the intersection of political news and public relations.
Online registration ends Monday, May 14.
About the Presenters:
Chad McLeod, APR, CPRC, is the firm’s principal and chief strategist. He worked in public relations and communications as a director for the office of U.S. Senator Mel Martinez. He is a past president of the FPRA Tampa Bay chapter and served on the FPRA Executive Committee. He holds a bachelor’s degree in public relations from the University of Florida and a master of business administration from Florida State University.
Joe is the managing partner of the firm. He is also a department chair and instructor of communication at Keiser University. As a regular op-ed writer, his columns – both personal and on behalf of clients – have appeared in major national and state publications. Joe is the president-elect of the FPRA Dick Pope/Polk County chapter. He is an Army Reserves veteran with a bachelor’s degree from Palm Beach Atlantic University and a master’s degree in communication from the University of Central Florida.
McLeod Communications was founded in 2012. They specialize in strategic communications planning, media relations, messaging, crisis communications and issues management (English & Spanish). They also provide communications and public speaking workshops for a variety of organizations. Some of their current and past clients include Lockheed Martin, AAA – Auto Club Group, Consumer Energy Alliance Florida and the Florida Department of Law Enforcement.