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February 2019

Making a Cultural Connection

February 20 @ 7:30 a.m. - 9:00 a.m.
Fresco’s Downtown Lakeland, 132 S Kentucky Ave
Lakeland, FL 33801 United States
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As our society becomes more culturally diverse, companies and organizations must adapt their communication methods to build trust and connect with the public in more meaningful ways. In this presentation, Wilson Camelo will share how audience demographics are shifting and what it means for those of us working in public relations and marketing. Registration ends Monday, February 18. Register Now   About the Presenter: Wilson Camelo is an experienced and nationally-recognized marketing expert with experience in the U.S. Hispanic, multicultural,…

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Triennial Full-Scale Exercise

February 27 @ 7:00 a.m. - 1:00 p.m.
Lakeland Linder International Airport, 3900 Don Emerson Dr
Lakeland, FL 33811 United States
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Lakeland Linder International Airport (LAL), in partnership with the Lakeland Fire Department’s (LFD) Aircraft Rescue and Firefighting (ARFF) program, will be holding their Triennial Full Scale Exercise in February of 2019. PCFR will be assisting as mutual aid in this drill and we will also be coordinating volunteers. This full scale exercise tests the effectiveness and readiness of many organizations in Polk County’s ability to respond to a major emergency incident. A full incident command is established for this event,…

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February Social at Revival

February 27 @ 5:30 p.m. - 7:00 p.m.
Revival, 119 South Kentucky Avenue
Lakeland, FL 33801 United States
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Free

The Dick Pope/Polk County Chapter of the Florida Public Relations Association is hosting a social at Revival on Wednesday, February 27 starting at 5:30 p.m. Located in Downtown Lakeland (just across Kentucky Ave. from Fresco's), Revival describes themselves as a "low-key lounge that offers the marriage of some of Earth’s finest pleasures: fine spirits, beers, books, and personalities." Non-alcoholic drinks such as mocktails, kombucha, and sodas are also available. This event is free to attend and open to non-members. Please…

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March 2019

For the Sake of the Profession: Defending the practice of public relations

March 20 @ 7:30 a.m. - 9:00 a.m.
Fresco’s Downtown Lakeland, 132 S Kentucky Ave
Lakeland, FL 33801 United States
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What is public relations? Is the purpose of PR to establish open channels of honest communication for the benefit of everyone, or is it to manipulate an audience with clever word doctoring and doublespeak? Unfortunately, the term is often misrepresented as spin, a stunt, image management or a ploy. Although we are in the communication age, there still tends to be mass confusion over the concept and principles of public relations. Join us for an open discussion on how those…

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April 2019

Communicating During Times of Change

April 17 @ 7:30 a.m. - 9:00 a.m.
Fresco’s Downtown Lakeland, 132 S Kentucky Ave
Lakeland, FL 33801 United States
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After spending millions of dollars and thousands of hours in planning, the community-based coworking space, Catapult, was forced to head in a new direction in the aftermath of Hurricane Irma. Catapult’s executive director, Christina Graham, will share the lessons she has learned when communicating during times of change. She will discuss the plans for Catapult 3.0 and the impact it’s having on the community. Local Image Awards will also be presented. Registration ends Monday, April 15. Register Now About the…

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